Asda’s plans to introduce webcams to its factories and stores may anger civil liberty campaigners over the perceived advance of a surveillance society. But it may also lead to a few red faces.
Police this month received a video of a former Asda worker licking and stamping on a raw chicken before putting it back on a shelf.
Webcams are only one tool in Asda’s drive for transparency: a new store in Wales will take that objective to its literal conclusion by using glass bricks.
Andy Bond, Asda’s chief executive, yesterday used the analogy of open kitchens in restaurants, which offer reassurance to customers over quality and cleanliness. He believes he is tapping into a consumer trend for information about the conditions in which goods are made and the provenance of food.
He did, however, sound defensive when asked whether there would be a webcam in the Asda boardroom or in his Leeds office. “The boardroom isn’t one of the areas customers are really interested in,” he said.
In-store webcams tap into consumer trend for details - Times Online.
